New Balance Football has officially unveiled the Furon Apex Limited Edition boot. The Furon Apex draws inspiration from the Peregrine Falcon, regarded as the fastest animal on the planet. This Falcon is recorded at travelling at speeds of over 200mph, and with its key characteristics being speed and agility; it perfectly encapsulates a Furon player’s approach to using their rapid pace to define the outcome of the game.
Designed for players who take advantage of every situation in front of goal, the new colour scheme features a feather design inspired heel graphic which fades through the Fantom Fit cage to white on the High-Energy Return Upper, with an impulse finish around the collar and laces. The boots will be available in limited numbers worldwide.
Furon players Álvaro Negredo and Jesús Navas will wear the brand new boots this weekend as Middlesbrough take on Everton and Manchester City play Chelsea.
This second edition of the Furon boasts the top of the range boot technology including the Hybrid Mesh Upper engineered for unparalleled straight-line speed. In addition, the Sprint Spike inspired Collar provides explosive acceleration and outstanding comfort.
With stunning aesthetics and the latest in speed boot technology, the Furon Apex Limited Edition will be a popular choice with boot collectors and is ideal for players who base their game around speed, agility and deadly finishing.
General Manager of New Balance Football Richard Wright said, “Throughout the design and development process of Furon Apex we were able to take a step forward specifically in terms of creativity and produce a one of a kind colourway. The design team have done a fantastic job in creating a look that personifies the Furon and we cannot wait to see the players wearing the boots on the pitch.”
The Furon Apex Limited Edition boot will be on sale from 15 September at Weston Corp stores.
About New Balance Football
New Balance Football takes an original approach to designing and developing product, focusing on the unique needs of the player and the game. This is reflected in the quality of the sponsorships it has secured, including an enviable line up of some of the world’s great football clubs including Liverpool FC, Celtic FC, FC Porto, Sevilla FC, LOSC Lille and national football teams, Costa Rica and Panama as well as a roster of top flight players who excel at the highest level of the game. For more information about New Balance Football, visit www.newbalance.com/football. New Balance Football can be found on Facebook, Twitter, Instagram, Snapchat (NB.Football) and YouTube.
About New Balance
New Balance, headquartered in Boston, MA has the following mission: Demonstrating responsible leadership, we build global brands that athletes are proud to wear, associates are proud to create and communities are proud to host. New Balance is the only major company to make or assemble more than 4 million pairs of athletic footwear per year in the USA, which represents a limited portion of our US sales. Where the domestic value is at least 70%, we label our shoes Made in the USA. New Balance owns five factories in New England and one in Flimby, U.K. New Balance employs more than 5,000 associates around the globe, and in 2014 reported worldwide sales of $3.3 billion. To learn more about New Balance, please visit www.newbalance.com.
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